Study in Spain, learn fully in English

Master in Strategic Marketing & Communications

From execution to direction. Find your path in Strategic Marketing and Communications.

Limited spots

Rolling Admissions Process

Phone

Email

Whatsapp

Tell us a bit about yourself.
Share your profile, and our Admissions team will provide a personalized assessment to help you find the master that best fits you.

Our Partners

Master in Strategic Marketing & Communications (MSMC)

  • Working experience:
    Recent graduates and young professionals
The Master in Strategic Marketing & Communications is designed for those who want to move beyond execution and lead with strategy.


Created for curious, analytical, and creative minds, the program equips you to design meaningful strategies, shape credible brand narratives, and take responsibility in marketing and communication decisions within complex, global environments.

Duration:

1 year (60 ECTS)

Age range: 

21-27 years

Next intake:

September 2026

Tuition fee: 

32.000 €

Format:

In person

Language:

English

Location:

Madrid - Washington D.C (Georgetown)

Scholarships:

Yes, more info

Advantere offers a total scholarship fund of over €1 million, providing financial support to a significant number of students each year. Scholarships are awarded based on merit and profile, and typically cover between 10% and 40% of the tuition fee.

Do you want to learn more about Financial Aid?

Why join Advantere's MSMC Experience

International Exposure & Global Perspective

You study fully in English in Madrid and take part in a residential experience at Georgetown University (Washington, D.C.), gaining exposure to global capital markets and building an international professional network from the start of your career.

Faculty with Market Experience

You learn from professors and practitioners who combine academic rigor with direct experience in Real Estate finance, investment banking, private equity, asset management, and advisory ensuring a practical and up-to-date learning experience.

Long-Term Career Network

As part of Advantere’s international community, you gain access to a strong network of peers, faculty, industry professionals, and alumni, supporting your professional development and long-term career growth in Real Estate finance.

Applied Learning & Real Investment Focus

Finance is learned by doing. From day one, you work on real investment cases and projects designed with industry professionals, applying financial modelling, valuation, and investment analysis to Real Estate assets and capital markets.

Employability by Design

The MREF is built to support a strong first career move. Through hands-on methodologies and applied finance training, you develop the skills and professional profile required to access high-demand roles in Real Estate finance, investment, and advisory.

Industry-Driven Curriculum

The program is designed in close dialogue with leading Real Estate and financial organizations. Its content reflects real market needs, current investment practices, and the skills employers actively seek in finance professionals today.

Download brochure
Book an orientation session

Master’s FAQs:

What makes the Master in Strategic Marketing & Communications unique?
The MSMC is a strategy-first master’s program designed for early-career professionals who want to move beyond operational marketing. Unlike many programs focused on tools and execution, the MSMC develops strategic judgment, leadership capacity, and a global perspective in marketing and communications, within a boutique and international learning environment.
The MSMC is designed for early-career candidates, including recent graduates and young professionals with 0–4 years of experience, who are seeking direction, strategic thinking, and international exposure. It welcomes students from diverse academic backgrounds who want to approach marketing and communications as strategic leadership functions.
Applicants must hold a bachelor’s degree and demonstrate English proficiency. We welcome candidates from a wide range of academic backgrounds, including business, humanities, social sciences, law, psychology, engineering, and related fields. Motivation and interest in marketing and communications are key selection criteria.
How does the admissions process work?
The MSMC follows a rolling admissions process. Once you submit your online application, your profile will be reviewed, and you may be invited to an orientation or interview session. Applying early offers greater flexibility and improved access to scholarships.
Employability is built into the program’s design. Students work on real projects with organizations, receive personalized mentoring and career guidance, and develop a strategic profile aligned with market needs. This approach helps graduates position themselves beyond purely operational roles.
Graduates pursue careers in areas such as marketing and communication strategy, brand management, corporate communication, consulting, customer experience, and creative strategy, both in Spain and internationally. The program prepares students to contribute strategically from early stages of their careers.

Real Challenges, Real Strategic Experience.

Throughout the Master in Strategic Marketing & Communications, students work on real strategic challenges proposed by organizations across different industries. These collaborations take the form of applied projects, real-world marketing and communication cases, and direct interaction with professionals, ensuring that learning is closely connected to how organizations think, decide, and act in complex market environments. Our collaborating organizations include:
zara-logo
ouigo-logo
solans-de-cabras-logo
elawan-logo

Study Plan

First Semester

Personal & Team Leadership

3 ECTS

Ethics & CSR

3 ECTS

Tech Academy

3 ECTS

Strategic Management

3 ECTS

Strategic Marketing

6 ECTS

Responsible Marketing

3 ECTS

Market Based Innovation

3 ECTS

Strategic Brand Management

3 ECTS

Neuroscience

3 ECTS

Consumer Behaviour

3 ECTS

Evidence-based Marketing

3 ECTS

Second Semester

Communications Strategy

6 ECTS

Content Creation

3 ECTS

Crisis Management

3 ECTS

PR & Events Managemnet

3 ECTS

Advanced Digital Marketing

3 ECTS

B2B Client Management

3 ECTS

UX Design

3 ECTS

Omnichannel Management

3 ECTS

Master's Thesis (Capstone Project)

6 ECTS

Download brochure

At Advantere, education is more than just academics

It’s an international, immersive, and personalized experience. We are a boutique School of Management where every student receives close guidance, real-world learning opportunities, and a strong sense of community.

Employability after 3 months of graduation

Projects completed for companies

Collaborating companies

Faculty

Inge Larsen

Co-Director of the MIM |Advantere 
Global Entrepreneurship | Advantere

Chema Vera

Executive Director | UNICEF España 
Business in Society: Ethics and CSR | Advantere

Isabel de Salas

Founding Partner | Steering Futures Strategy I: Global Environment | Advantere

Paco Bree

Founder and CEO | Koji Neon 
Innovation and Digital Transformation | Advantere
I’ve learned how to engage with different cultures, which is particularly exciting in the International Management Master’s program at Advantere. The diversity here offers a rich international experience, allowing me to interact with and learn from people from various cultural backgrounds.
Simon Arnold
Simon ArnoldMIM Graduate, Germany
The PBL process at Advantere is both challenging and rewarding. From researching industries to developing real strategies, every step pushes you to think critically and adapt. The most valuable part is working with real companies—seeing them engage with our solutions, ask tough questions, and challenge our thinking makes the experience truly impactful. It’s a learning process that feels real, because it is.
Ana Zhang
Ana ZhangMIM Graduate, Mexico

Campus Arrupe

We are located in Madrid’s Chamartín district, within the new Campus Arrupe. This modern urban campus facility hosts up to 1,000 students from Comillas, Deusto, and Advantere, and offers an innovative environment with coworking spaces, advanced labs, collaborative learning areas, and rest zones.

campus (2)
student
campus-arrupe
students-advantere (2)
class-room (2)

This is where your career in strategic marketing & communications takes shape.

A one-year, full-time Master in Strategic Marketing & Communications designed for early-career professionals who want to understand how organizations build influence through marketing and communication, develop strategic judgment, and lead decision-making from day one.

Tell us a bit about yourself.


Share your profile, and our Admissions team will provide a personalized assessment to help you find the master that best fits you.

Privacy Policy | Legal Disclaimer | Cookies policy