Project-Based Learning (PBL) isn’t just a way of learning—it’s a mindset. Recently, students from the Master’s in International Management (HR) had the unique opportunity to collaborate with The Key Talent, an innovator in HR technology solutions. Their project focused on shaping HR strategies with The Key Talent by designing a strategic expansion plan for this dynamic company. Along the way, they didn’t just learn—they grew as future leaders in the HR field.
What’s So Special About PBL?
Imagine this: you’re not just studying theories in a classroom—you’re solving real-world problems for an actual company. That’s the beauty of PBL. For this project, students analyzed market trends, dissected competitor strategies, and explored how The Key Talent could expand its reach in the HR industry. As student Daniela Salas put it, “We researched competitors, studied how the market works, and identified ways The Key Talent could enhance its offerings to stand out.” This hands-on experience gave them a front-row seat to the challenges and opportunities of the business world.
What Did the Students Gain?
PBL isn’t just about tackling challenges—it’s about developing skills that last a lifetime. For Pedro Vigário, it was all about benchmark analysis and understanding the power of digitalization in HR strategies. “We learned how to analyze and structure key insights, which is critical when working with clients.”
Another team member, Nuzhat Tasnim, highlighted how this experience prepares students for leadership roles: “We worked with real data, studied the competitor landscape, and gained insight into market trends. This type of learning is so agile—it’s exactly what future leaders need.”
Why PBL with The Key Talent Matters
Partnering with The Key Talent didn’t just bring fresh ideas to the company; it also gave students a taste of the professional world. Marta de Bustos, Talent Analytics Director at The Key Talent, reflected on the collaboration: “Working with a young, international, and ambitious team brought us innovative ideas and new perspectives.”
Guided by Professor Robert Antonides, students combined creativity and strategic thinking to deliver a proposal they could be proud of. The experience? Equal parts challenging and rewarding.
Are You Ready to Shape HR Strategies?
Experiences like this define what it means to learn at Advantere. With PBL, students don’t just prepare for the future—they build it. If you’re ready to gain hands-on experience, tackle real-world challenges, and grow as a leader, this is your moment.
Discover how the Master’s in Talent Management (HR) and Project-Based Learning can transform your career.